Mitchell Cetuk is the founder of the non-profit organization "Blu-nits" which measures the sustainability of businesses and other organizations to better inform consumers about the products they use. In today's show, we discuss the challenge of calculating the impact of business activities on the environment and coming up with a way to measure sustainability that can be easily understood by consumers. We also discuss the role that consumer choice plays in encouraging sustainable practices and why informing the public about the environmental impact of their purchasing decisions is so important.
A weekly series produced by Steven Jay and hosted by Jeff Van Treese, Mobilized takes a deep look at our world, the consequences of human activity on our planet, and how we can reverse and prevent existing and future crises from occurring. Mobilized reveals life on our planet as a system of systems that all work together for the optimal health of the whole. The show delves into deep conversations with change-makers so people can clearly take concerted action.
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